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When the ultra-cool side of sportswear prevails

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Posted in Fashion / Fashion blog / Fashion photo shoots / Fashion pictures

Pump up the sleek and the minimal, but retain the subtle feel of luxury, forget all about the field limits and choose to take the athletic influence out on the streets instead. When the cool side of sportswear prevails, put together in such fantastic manner that’s nearly impossible to ignore, everyone is tempted to skip the game and go directly for the prize. In this case, the prize being the brilliant attitude that accompanies such perfect juxtapositions of chic, quirky and unconventional, made utterly desirable by photographer Niklas Hoejlund and stylist Mette Krogsgaard.

Plug & Play by Niklas Hoejlund

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Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund Plug & Play by Niklas Hoejlund

Tagged: Mette Krogsgaard Niklas Hoejlund Sidsel Marie Bog

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